Current Date 23 Dec, 2024

Reliance Retail Partners with Harman to Launch LED TVs

Reliance Retail has launched six new Home Theatre LED TVs under the BPL brand, developed in partnership with audio specialist HARMAN. These TVs are designed to deliver high-quality audio with optimized speaker systems and exceptional picture clarity, providing a theatre-like experience at home. This launch is part of Reliance's strategy to expand into the consumer electronics and white goods market under its Wyzr portfolio. The company has already introduced products like coolers, food processors, and electric kettles, partnering with contract manufacturers for production.