Shah Rukh Khan's action-thriller King has secured about ₹665 crore in pre-release deals but must gross roughly ₹800 crore worldwide to satisfy distributors. Key sales include India theatrical ₹250 crore, overseas ₹175 crore, Netflix ₹150 crore, music ₹65 crore and satellite ₹25 crore. Production costs reached roughly ₹400 crore, with marketing bringing total landing cost near ₹550 crore.
