Bvlgari launched its first global Diwali campaign, 'Passing the Light', with an intimate event at Jaipur Centre for Art, celebrating Indian craft and ritual. The installation by Doyel Joshi used 4,500 hand-sculpted terracotta diya-like elements in Serpenti scales, created with local artisans. The campaign and film highlight craftsmanship, cultural exchange, and Bvlgari's homage to Diwali's light and heritage.
