Koffee With Karan Season 9 has secured eight brand partners ahead of its 14 October premiere on The Peacock Hub on JioHotstar. Partners include Jaquar Bath + Light and Visa as co-presenting partners, Cadbury Bournville as co-powered-by, Airbnb, FabriCare, Parle Hide & Seek Caffe Mocha Cookies, Tata Coffee Gold and Pantaloons in supporting roles for the show's final season.