The Indian Premier League (IPL) has grown by 13%, with its brand value increasing from $10.7 billion in 2023 to $12 billion in 2024. This achievement highlights IPL’s global popularity and commercial success. Four teams—Chennai Super Kings (CSK), Mumbai Indians (MI), Kolkata Knight Riders (KKR), and Royal Challengers Bangalore (RCB)—have crossed the $100 million brand value mark for the first time.
